Memorial Day Promotional Ideas for Your Restaurant
May 22, 2014 - 4 minutes readIt’s Memorial Day weekend–a time when we usher in summer fun by napping in hammocks, slipping into the pool, and firing up the grill! It can be a challenge to lure customers away from their backyards, so now is the best time to plan something special and boost your sales with great specials to get customers in the door.
Here’s a few of our Memorial Day Promotional Ideas:
Advertise Your Outdoor Seating
Memorial Day is all about the outdoors! If you’ve got it, capitalize on patio and outdoor seating to help patrons get the backyard barbecue vibe–without the hassle of actually hosting a backyard barbecue.
Live Music
Book a popular local band to help draw a crowd. A special event that attracts a fan base and makes your spot the place to be will help make your restaurant a destination during the holiday weekend instead of an afterthought.
Memorial Day Food & Drink Specials
When you think Memorial Day, you think the beginning of summer –and that means it’s grilling season! Offer great deals on barbecue, smokehouse items, fresh fruits and veggies and other summer staples. Be sure to stock your bar with plenty of light and bright drink specials like sangria, fresh lemonades and other refreshing treats.
Offer Discounts to Veterans & Their Families
While Memorial Day has become the gateway to summer, the true meaning of the holiday lies with our nation’s Veterans. Honor our servicemen and women and their families with a special experience to show gratitude for their service.
Indy 500 Specials
The Indy 500 is a Memorial Day tradition! Advertise your broadcast of the famed race and pepper your specials with race themed items. Grilled foods and beer specials are always a huge hit with IndyCar fans!
Now the hard part – How to promote your specials?
- Using social media is a quick and easy way to reach your customers. Post a few days prior to the weekend so they make sure to keep you in their Memorial Day plans. Remember to include memorable visuals of food and drink specials to whet their appetites and make the promotion stick.
- Special holidays are the perfect time to capitalize on your email list. Send out a quick e-blast inviting your customers to come in and celebrate!
- Be sure to advertise specials and discounts visually at your location to entice patrons to stop back in over the weekend, and have your staff chat up your special events to tables too. Loyal weekday customers already love your restaurant, so remind them to stop back in over the weekend to check out your Memorial Day celebration.
By offering great food and drink, an exceptional experience and killer deals you’ll tempt diners into choosing your bar and restaurant for their Memorial Day festivities!
Don’t have time to promote your specials? eateria is here to help! Contact us and we’ll handle the marketing for your restaurant.
Tags: memorial day, promotional ideas, restaurant marketing
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