People beginning out in enterprise are inclined to search step by step formulation or principles, yet actually there aren't any magic bullets. particularly, says veteran company-builder Norm Brodsky, there is a mentality that is helping street-smart marketers resolve difficulties and pursue possibilities as they come up. Brodsky stocks his richly deserved knowledge each month in Inc. journal, within the highly renowned "Street Smarts" column he cowrites with Bo Burlingham. Now they have tailored their top recommendation right into a complete consultant for someone working a small business.
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